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China News Economy, Politics, Society, Regulation and Reform -- News by FT.com

Broadcasters to pay for China's success

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Old 08-21-2008, 01:14 AM     #1
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Default Broadcasters to pay for China's success

Local TV companies will be expected to pay at least 10 times more for rights at future games than that paid for Beijing, as Olympic officials seek to exploit medal wins

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